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GLOBAL DIGITAL CONTENT PROJECT MANAGER

Entreprise
WITHESN
Localisation
Paris, Ile-de-France, France
Hybride
Type de contrat
CDI
Niveau
Confirmé

Salaire du marché

Médiane du marché
53k€
Estimation
50k€fourchette habituelle60k€

Cette offre n'affiche pas de salaire. D'après 28 offres pour ce poste (Confirmé, Paris), le marché se situe autour de 53k€ (50k€–60k€).

Salaire du marché pour Chef de projet (Confirmé) à Paris : médiane 52 500 €/an, P25–P75 : 50 000–60 000 €/an, n = 28 offres.

Baromètre TJM et salaires IT

Description du poste

As part of our partnership with an international luxury beauty house, we are looking for a Digital Project Manager to join the brand’s Global Digital & Content team.

Working closely with global brand teams and regional/local markets, you will drive and animate the online presence of the brand’s fragrance and beauty lines.

The mission directly supports the brand’s digital acceleration and commercial performance: structuring, producing and deploying digital initiatives at global scale across 360° touchpoints.

It is a cross-functional role with high expectations on luxury content standards, e-commerce brand visibility and creative partner orchestration.

Key responsibilities

1. E-commerce content strategy & digital shelf animation

  • Support regional and local e-commerce teams in defining and adapting high-impact commercial plans across digital touchpoints.

  • Identify key storytelling angles and animation moments to drive product discovery, acquisition and retention.

  • Act as the day-to-day point of contact for local markets and elevate brand visibility on pure players and eRetailers (Sephora, Douglas, Ulta, Harrods, etc.).

  • Be the internal center of excellence on e-commerce visual standards, platform technical constraints and digital retail trends.

  • Share global benchmarks, do’s & don’ts and asset specifications to streamline asset design.

  • Monitor and analyze the performance of e-commerce animations and product detail pages (PDPs) to identify content, UX and merchandising improvements.

2. Social media content & platform performance

  • Define and standardize organic social media guidelines for eRetailer platforms and brand ecosystems, as part of the Global Brand Toolkits.

  • Work with the Central Media team to align paid social creative assets for Key Consumption Periods (KCPs), brand milestones and new launches.

  • Ensure seamless execution across international markets by managing creative ad trackers with local affiliates, brand managers and media agencies.

  • Build and maintain content calendars across priority channels (TikTok, Instagram, YouTube, Facebook), aligned with the Global Marketing 360 plan.

  • Analyze social performance, emerging formats and market feedback to identify new creative opportunities.

3. Digital content, brand toolkits & production management

  • Drive the end-to-end creative production lifecycle with central brand teams and external production agencies.

  • Lead e-commerce and digital asset creation for new launches, combining global guidelines with local market requirements.

  • Manage day-to-day operations with external creative partners: briefing, follow-up and final sign-off.

  • Ensure structured ingestion, tagging and roll-out of final assets on internal Digital Asset Management (DAM) platforms.

  • Provide clear usage frameworks, rights-management documentation and metadata standards across all markets.

Exigences du poste

Compétences requises

  • Product Discovery
  • Project Management

Un plus

  • TypeScript
  • E-commerce

Toutes les offres IT à Paris

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À propos de l'entreprise

WITHESN
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